Kanyi Okeke
Damilola Ibitoye is a professional image consultant who goes by the moniker Stylebydamie on her social media pages. She’s a fashion content creator with over 72.3K followers on TikTok and believes in creating out-of-the-box visual stories about fashion and lifestyle brands that entertain, educate and inspire her audience.
Recently, she was selected as one of 30 African creators to attend the inaugural Africa Creator Hub programme, a joint venture by TikTok and African creator commerce platform Wowzi, where she learned that consistency and high-quality content are crucial to succeed on the platform.
@stylebydamie What I’d wear sitting front row at a fashion show!!! ❤️ Based on your favorite, what fashion show would you be attending the most? Dior, Gucci or Prada? #stylebydamie #Tiktokfashion #frontrowfashion #AfricaCreatorHub #fashionweek2023paris #fashionweek2023
In a chat with us, Stylebydamie shared her content creation journey, how the Africa Creator Hub experience has altered her perspective, and what she hopes to achieve with her TikTok platform.
Her inspiration:
Stylebydamie revealed that she gets her inspiration from three people namely;
- Takunda.K for her fashion sense and style,
- Devanondeck for his inspiring videos, and
- Ms_Yudee for her creative approach to fashion.
Damie believes in her uniqueness as an individual and in her craft and sees growth as a continuous learning and improvement process. Her most cherished moment as a TikTok creator was being selected and paid to do the SSA Style Live on TikTok in 2021 for the TTCreatorFest with other content creators from South Africa and Kenya.
The Africa Creator Hub experience reinforced her belief that consistency is vital but also made her understand the importance of monitoring her progress by looking out for other metrics. Stylebydamie aims to increase her visibility, build an engaging online community, promote her brand ”Stylebydamie” and empower women to look and feel good.
Her advice to aspiring content creators is to love what they do, be passionate, and never stop improving themselves. She also recommends having multiple income streams and not getting discouraged by setbacks.
In conclusion, Stylebydamie’s journey shows that anyone can succeed in content creation with consistency, passion, and a commitment to continuous improvement.
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